Archive for July, 2017

Why a Targeted Resume is Critical

Wednesday, July 26th, 2017

When applying for a job, it’s your responsibility to prove you’re the best candidate. This can be challenging if you can’t provide examples showing that this is, indeed, the case. A great way to show your worth is by focusing on what the employer needs most from the candidate who will fill the position, then tailoring your resume to address those needs specifically.

Targeting Your Resume Proves You Are the Best Fit for the Position

Employers absolutely need to know that the candidate they choose for a job is the best fit, which they do by confirming that a candidate’s past accomplishments and current skill set fall in line with the important day-to-day tasks and overarching goals of the position.

If you submit a generic resume that doesn’t address the specific needs of each company and showcase your professional capabilities, you are failing to prove that you are right for the position. And unfortunately, another candidate will be more than willing to pick up your slack — and take your dream job while they’re at it.

How Can You Ensure Your Resume Is Targeted?

So how do you create a targeted resume that will emphatically show an employer that you deserve the interview? Here are a few brief suggestions:

Research the company and position:

A great way to target your resume is to dig in and learn about the company and what the employer wants from its candidates. Once you acquire this information, you will be armed with specifics that can help you determine what contributions you can make to the company.

Customize a job target/title, branding statement, and career summary:

Instead of writing a bland objective statement, place a job target/title at the top of your resume that defines who you are as a professional. Also, create a branding statement (a one- or two-line statement that sums up the value you can offer each employer based upon their needs and how you can meet them) that is customized to the specific job. Then write a career summary (most commonly a bullet point list that shares your career highlights) listing accomplishments most pertinent to the position at the top.

Utilize keywords throughout:

It’s also important to utilize specific keywords in your resume. For example, if you are applying as an executive chef in the hospitality industry, you might incorporate keyword phrases like “menu planning”, “kitchen equipment”, “banquet meal production”, and “procurement of food supplies” as indicators of your knowledge of the field. Keywords should be used in your job target/title, branding statement, career summary, and most other sections in your resume.

Though targeting your resume requires a bit more effort (a resume writing professional can help!), it offers a lot more in return. By taking the time to customize a resume for each application, you give those companies no doubt that you are the best candidate for the job.

Good luck!

Why Writing Targeted Resumes is More Critical Than You Think | Jessica Holbrook Hernandez via HCareers.

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What’s in a Title?

Friday, July 7th, 2017

For some, it’s ego. For some, it’s power. For some, it’s ambition. For some, it’s self-esteem. And for many job seekers, it could be what keeps you from or lands you your next role.

Your title.

The issue of your current and previous job titles is something to consider carefully, since HR and hiring managers often fixate on titles, which can be (but often are not) simple summaries of what a professional does and at what level. Often, though, depending on the company and the industry, titles can just as easily be misleading or confusing, making it difficult to effectively judge a candidate’s experience and capabilities (especially as regards seniority). And this can hold you back professionally in myriad ways.

So, how can you move on and up if your current title suggests that you don’t have the qualifications for that next step, even if, say, you have years of experience and could very well have a “higher” level title if not for extenuating circumstances such as your company’s budget or team structure? Is your only option to wait with baited breath for a promotion before you can start exploring other opportunities?

If you’re in this situation, you’ve likely asked yourself the following questions: Can you fudge your title on your resume? Embellish your role to be viewed as a more desirable candidate? Take pains to explain your position to the hiring manager? Here are a few things to keep in mind:

Examine and Clarify

A job seeker once told me she waited to start looking for a new job until after she got a promotion and title change (from associate editor to editor). While not terribly unhappy in her current role, she was ready to move on. “I probably would’ve done it sooner,” she confided, “but I was embarrassed by my job title.”

She explained that she wasn’t comfortable applying to roles as long as associate was a part of her title, and so stayed put. Now, promotion in hand—or on paper as it were—she was prepared to look forward and embrace a new opportunity, having ditched the label that she believed made her sound too junior for roles she felt qualified for.

If you’re at the point in your career when you could easily have the next title up, whatever that may be in your industry or field, clarify your position on your resume. So maybe you’ve been working as a production assistant for three years, but the truth is, you are the production team at your company.

You report to the director, yes, but you coordinate all of the in-house production, and you’ve moved so far beyond assisting anyone that it’s not even funny. But, for whatever lame reason, you’re stuck with the entry-level title you came in with (even though your salary has most definitely not stayed the same), and you’re worried that if you put that junior-sounding role on your resume, you’re only going to be eligible for roles that were appropriate when you were first starting out. You’ve learned so much since then and are far more qualified than your actual title suggests.

In this case, you’ll need to adapt your resume to close the gap between title and experience.

Redirect and Expand

There’s a really great way to navigate this challenging situation without being dishonest. Instead of putting production assistant on your resume, you put “Name of Company – Production Team – 3 Years.” You can always edit for clarity and communication so long as you’re not misleading or misrepresenting your background or experience.

If that type of clarification gets you an interview, you’ll have plenty of opportunity to explain how you started at the company, how the role and responsibilities evolved, and that because of the organization’s budget/protocol/whatever you never actually received a title change during your tenure there. In your resume, focus on the responsibilities and accomplishments and de-emphasize the titles. And remember that your resume is only one part of the job-search process.

That said, because it’s an important one, you do want to err on the side of caution with the information you include. If a company’s human resources department calls your current or former employers for confirmation of your work history, it’s generally looking for two things: your dates of employment and your title, making it a pretty bad idea to put down a position name that wasn’t actually bestowed on you.

Instead, make your resume about what you’ve done and what you’re capable of doing—avoid highlighting your actual title if you’re worried it’s going to knock you out of the running before you even have a chance to get dressed for the race.

Good luck!

The Answer to “Can I Change My Job Title on My Resume to Make it More Accurate?” | Stacey Lastoe via the Muse.

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