Archive for November, 2013

How Job Hunters Should Use Facebook To Find Work

Thursday, November 21st, 2013

Thanks to Facebook’s dominance as the leading social network, combined with ways recruiters are using it to locate talent, if you’re serious about finding work, you must have a presence on this site.

There are three reasons Facebook is so essential when you’re looking for a job in today’s social media–focused world:

1. Most jobs come from referrals. If most jobs come from referrals, and most referrals come from friends and family, guess which social network has the highest concentration of friends and family?

2. Facebook has more users than the United States has citizens. The number of interconnections, relationships, and interactions between people in the network are infinitely complex. That presents a wonderful opportunity to meet new connections and expose your personal brand to more people to accelerate your career.

3. You can use Facebook to find out more about a company. Just as firms can get the inside scoop on job candidates by looking at their Facebook profiles, you can discover the facts and vibe about a business by “liking” its Facebook Page. (Find out whether your target company has a Facebook Page by entering its name in the search bar at the top of your Facebook account. If a page pops up, click on its “Like” button.)

You can also research a company from its Facebook Page, using links to the firm’s blogs and websites and seeing information about its benefits and culture.

Sometimes, you can find out about job opportunities through a company’s Facebook Page, too. Many firms are now using that space to attract new talent and interact with potential candidates.

How to Get Found on Facebook

As a job seeker, you want to be found. So be sure the “About” section of your Facebook profile is complete and current; update it if it isn’t. This way, hiring managers and recruiters can learn more about you and Facebook can find new people to suggest you add to your network.

Your “About” section should serve a similar function as your LinkedIn profile summary, communicating who you are professionally and what makes you unique.

Be sure to fill out your Work and Education section as much as possible. This helps Facebook make friend suggestions for you of people you’ve crossed paths with in your career or at school. Who knows what new opportunities old friends can bring?

Don’t Be a Stranger

So, if you consider people in your network to be important for your job search, interact with them regularly. You could comment on their Timeline posts, include them in your Timeline posts with tags or message them.

What Not to Post

Avoid posts like, “Help! I need a job. Can you pass my résumé on?” You don’t want to come across as desperate. Remember, your goal is to provide value and be upbeat.

Instead, post articles with your opinions of them or bring up current events to kickstart conversations with members of your network.

At least once a week, post something on your Facebook timeline that’s related to your industry. Sharing your opinion about professional issues can help position you as an expert.

How to Get Referrals

Nothing’s wrong with asking your Facebook network for a little help sometimes. Because the power of your network is in who the people in it know, the best thing you can do to help yourself is to ask for introductions.

But if you want to ask your Facebook contacts for a referral, be specific. For example, don’t ask: “Does anyone have connections at a CPG company in marketing?” Instead, say something like: “I’m looking for work as a business analyst at a CPG company. Do you know of anyone in marketing at Purina?” You’ll get much better results if you can say the name of the company and the exact role of the person you want to meet.

Don’t Reveal Secrets

Be careful not to reveal something you shouldn’t about the companies you’re interviewing with. For example, if you learn what your salary range might be, keep it to yourself. One woman interviewing at Cisco told her Facebook network the salary the company offered her. She was immediately disqualified for breaking Cisco’s non-disclosure policy.

How Facebook’s Graph Search Can Help

Graph Search is a way to explore Facebook’s network of information about people. It’s the technology behind the big search bar found at the top of your Facebook profile. By using search phrases, instead of keywords, you can discover all sorts of people using Facebook.

Previously, it was very difficult to know which companies were represented in your network and your extended (friends of friends) network. Now, you can see what companies you have connections to, locations you might have acquaintances in and even the brands your network prefers.

This feature opens up all kinds of research possibilities, like finding out if your friends have friends working at your target company.

Original from Forbes

The Best Questions to Ask During a Job Interview

Thursday, November 7th, 2013

A job interview is a two-way street. The employer asks questions to determine if the interviewee is an ideal fit for the job, and the smart candidate uses the interview to assess how he would fit in, if he would be able to do his best work there, and how well aligned his goals are with those of the employer.

Candidates must ask questions to determine if the job fits their career path and objectives. The fact that this is a two-way interview is often lost on many job candidates, especially in this period of high unemployment, when it seems like employers hold all the cards. While you don’t want to be too choosy, you must be prepared in advance to ask any and all questions that will lead to the best possible match for you.

There will come a time in the interview—usually toward the end—when the employer gives you the opportunity to ask questions. Not everyone takes it. However, if you are interested in the job and don’t have any final questions, you risk being perceived as someone who is not truly interested, and that’s too big a risk to take.

So when the tables are turned and you’re invited to ask questions, do it. Remember that hiring managers appreciate an engaged conversation and value an inquisitive mind. And asking questions says that you are savvy enough to take the additional opportunity to sell yourself and allow you to showcase your knowledge about the company and its industry, and to steer the interview into areas where you excel.

Asking questions will only work to your advantage, of course, if they are the right ones. Asking a bad question is worse than asking none at all. So what are some of the best questions to ask during an interview? Here are a few examples and how you can best read between the lines to understand what the responses mean:

1. How has this position evolved since it was created?

Getting a brief history on the role should clear up whether the position has expanded over the years or has been a dead end for employees.

Interpreting the response:
If the interviewer says the position has expanded beyond its original scope (and is continuing to do so), that signifies an opportunity for growth within the company. If the position has stayed static for years, don’t expect to blossom there. Depending on your career ambitions, the latter response isn’t necessarily bad.

2. What have past employees done to succeed in this position?

Knowing how the organization measures achievements will help you understand what the expectations will be and whether you have the skill set to meet them. But don’t undermine your past accomplishments just because your route to success doesn’t match up with the one embraced by the company. You also don’t want to be too narrowly defined by what other people have done. Because you’re a different person, you may approach things a little differently.

Interpreting the response: You may hear a description that highlights the positive and negative attributes of your predecessor. That could be a good indicator of the company’s culture. Typically, what one person has done to be successful is what the organization tends to do to be successful.

3. What have you enjoyed most about working here?

Your prospective boss can relay what he or she values most and what led to his or her personal success with the organization. Then you can internally ruminate about whether you share the same values and can envision yourself working there.

Interpreting the response: Your interviewer may commend the company for everything from benefits to year-end bonuses. On the other hand, if they’re struggling to come up with something positive about why they like working there, chances are good that you’re not going to be able to come up with anything positive after having worked there either.

4. What is the top priority for the person in this position over the next three months?

This question is helpful so you know what to focus on if you do get the position. Without a clear expectation, you won’t know what to accomplish or how to make the right impression during your first days on the job.

Interpreting the response: You may be told that you need to complete 15 tasks rather than two or three. If these are all big initiatives that they want you to handle, probably not that doable.

5. What are the qualities of successful managers in this company?

If you’re interviewing for a managerial position, you’ll want knowledge of the skills and core competencies the company treasures in a leader. If excellent people skills and multitasking top the list, emphasize how you’ve demonstrated those traits throughout your career.

Interpreting the response: You may get a response along these lines: “The best managers in our organization are independent thinkers, are good teachers and completely aligned with the direction the company is going in.” If he or she can’t name a single star in the managerial stable, that’s problematic and speaks to an organization short on progress and promotions.

6. If offered the position, can you give me examples of ways I would collaborate with my manager?

As an entry-level staffer, you may want to work with management as a means to showcase your skills and move up. But there’s a distinction between simply taking orders and actively working with a superior who is grooming you for something better. Finding out how an organization utilizes people at the staff level is key. Is it a dictatorial environment or a collaborative one?

Interpreting the response: The employer may be short on examples or dismiss the notion of working with management altogether. Prod further and find out why that it is. There may be a legitimate reason behind why the company doesn’t promote collaboration.

7. What are some challenges that will face the person filling this position?

You owe it to yourself to know what you’re up against. It just gives you a reality check. The drawbacks may differ depending on whether the position is managerial or entry-level. As a manager, you may oversee a department that runs on a shoestring budget. As a lower-level staffer, you may work odd hours or get stuck with assignments that lack substance.

Interpreting the response:
The interviewer may point out the least offensive parts of the job. But if he or she denies any downside whatsoever, that should raise doubts about his or her credibility. Any boss that tells you there are not challenges, they’re lying. It’s just that simple.

8. Do you have any hesitations about my qualifications?

Asking a question like this lets the interviewer know that you’re secure enough to openly discuss your vulnerabilities. It also signals confidence and the ability to be coached. Coachability is a hugely attractive attribute as far as interviewers are concerned.

Interpreting the response:
At your urging, the interviewer may voice concerns about a lack of training in certain areas or gaps in employment. Rather than gloss over your shortcomings, address them and put up a respectful and reasonable defense. You may be able to come up with a satisfactory response, you may not. But at least you have the chance.